Public Relation and Media Courses UAE & abroad

Public relation takes into consideration the bigger picture of how an organization relates and is perceived by the public at large. A good public relations strategy can not only help a company understand its customers and provide meaningful solutions, but also tracks those results and maybe forecast outcomes for future circumstances. That’s what we aim for with our range of Public Relation and Media Courses UAE & across the world.

As an effective media relations specialist, it is essential to work with and not against the media. Developing a strong relationship with journalists, bloggers and content writers who may be eager to hear what you have to say, can provide your client with invaluable access to the public.

Our Public Relation and Media Courses

The Public Relation and Media courses in this section cover the history and development of public relations in different parts of the world and provide a theoretical framework for analyzing this rapidly changing profession. You will examine classic and emerging PR strategies and the use of research to inform PR campaigns and to measure their effectiveness as well as their wider social impacts.

You will look in depth at successful and effective PR campaigns and at the structural relationships between PR and the media. You will consider how commercial businesses and non-governmental organizations use PR techniques to advance their objectives.

These Public Relation and Media courses UAE, Oman, Istanbul & across the world will equip you with the skills to critically analyze PR campaigns and understand the management of crisis communications scenarios. You will gain the skills to conduct research to evaluate the effectiveness of PR campaigns and how to plan and implement an effective PR campaign.

One of the great strengths of our public relation and media courses is that you will be taught by lecturers and support tutors who combine specialist knowledge of theory and research methods with experience of the public relations sector and its working practices.

These public relation and media courses combine a thorough understanding of mass-media theory and practices with an insight into the workings of the PR industry, exploring the full range of integrated PR activities and becoming an effective and responsible media analyst and communicator.